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25 Years of 3W Group, ‘Built on Love’

On Monday, August 1, 2022 the 3W Group (the Third Wave Group) celebrated its 25th anniversary, in a simple yet moving ceremony in its headquarters in Colombo 4. The 3W Group is a leading benchmark for ‘Transformation’ and ‘Enterprise Renewal’ consultancy and training services in South Asia and the MENA region. It all began at the turn of the millennium in 1997, when Stefan Moraes, a young and energetic individual with a splendid track record in the corporate and management consultancy field, decided to start his own Consulting Company. However, Stefan did not want to start a conventional consulting firm but something which was innovative and customer centred that warranted to be “the difference that make the difference’. This would be the first of many ventures. Stefan Moraes, deeply inspired by the 1980 best-selling book The Third Wave by American Futurist, Alvin Toffler, named his endeavour ‘Third Wave Consulting’. Later it was re-branded as simply ‘3W Consulting’. With Stefan at the helm, 3W rapidly grew to one of the leading consulting firms in the region. Over the past 25 years, 3W has facilitated from renowned Conglomerates, Blue-Chips, Industry Associations, UN and INGOs, SOEs to SMEs to move from ‘Good to Great to Grand’ through the pioneering services of Digital Transformation, Corporate Strategy, Service Transformation, Lean Transformation, HR Transformation, Leadership Capacity Building and training. What makes 3W stand out in this industry is that they provide bespoke solutions, ‘customised to the core’. This client-centric focus has made 3W a leading boutique Consultancy house in the region. 3W with time, ventured into new scopes. Understanding the dire need of many Sri Lankans who intended seeking opportunities to pursue their studies overseas, Stefan inaugurated 3W Global Education (3WGE) in 2004, which mainly facilitates Global Educational Consulting partnering with over 1000 Universities in regions such as Oceania, Europe, Middle East, the Far East and the North America. At the apex of success, 3WGE opened new branches in Kandy, Negombo, Kurunegala and Battaramulla. A few years ago, another supporting arm ‘3W Academy’ was founded. The academy was adapted as the training arm of the Group, which delivers business education and learning programmes for corporates as well as IELTS. In 2008, 3W Consulting made history, expanding its operations to Bahrain to serve the MENA markets, branded as Third Wave International (TWI). In 2010 3W Group secured the master franchise for RPX Express International Courier Company, globally partnered with Cathay Pacific, headquartered in Hong Kong with Global Logistics centres in Europe, USA, and Australasia. In 2012, 3W consulting inaugurated its latest partner “3W Advisory”, which predominantly consists of veteran industry specialists who deliver on highly technical trade and domain-specific corporate solutions. The alumni of 3W of yester year and the all-round staff of now, would surely share the common ideal that 3W is a citadel of learning and a house for innovation, creativity and to tap one’s potential to the fullest. This has been repeatedly proven, with the former alumni rapidly rising through the ranks delivering, beyond what others may expect of them. Stefan Moraes’ altruistic methods within the group has resulted this. Surviving for 25 years is no coincidence. However, standing the test of time, excelling and performing despite the odds being seldom in favour, 3W has delivered what many would just envision. 3W has now well passed its infancy. The group has grown to what one would call a healthy business, branding its image not just in the Capital but in the outskirts of Sri Lanka and overseas. This is a celebration of growth and a story of success.
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Self Discovery Management Trainee Program – John Keells Holdings

"Another great session with the young minds". Business leaders know that the key to competitive success is smart management of scarce resources. That's why companies allocate their financial capital so carefully. 3WC had the privillage of helping a group of Management Trainees from John Keells Holdings, to discover their leadership traits through the world's best talent assessment tool Harrison.
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Driving Leadership & Synergies across leadership teams of FAB – 3W Consulting

"Time, Talent, Energy makes a compelling case for why every CEO and senior leader should focus on managing human capital to beat the competition". 3WC conducted a customized outbound training program for "FAB", a company emerged as one of Sri Lanka’s leading organization while establishing themselves as a manufacturer of quality food and beverages. This team building session was hosted with the objective of taking the organization to the new heights by empowering the management team.
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Key note speech by Stefan Moraes; 3W Consulting at the election of rotract presidents & Secretaries

The PETS & SETS 2022 - 23 Program, Organized by the Rotary Club of Kandy & the District 3220 - Sri Lanka & Maldives, was a residential Program for the Election of the Presidents & Secretaries, as required by RI in order to serve the Club. The event was held in Kandy; The Hotel Grand Kandyan, which commenced on the 25th of February from 3.30pm, continued on the 26th February which finally concluded on the 27th February; Sunday with the Graduation Ceremony. More than 100 Rotary club presidents & club secretaries attended this prestigious event from diverse parts of Sri Lanka. The Rotary Club of Kandy invited Mr Stefan Moraes; the Founder & Chief Architect of 3W Consulting for the Keynote Speech on the theme of Leadership & Motivation. The intention was to create an impact on the newly appointed leaders. In true 3W style, Mr Stefan Moraes and Mr Sithum De Silva converted the keynote speech into a Masterclass. The Leadership Program commenced with an energizer where the audience was asked to follow the leader in an exciting dance settling. The next segment of the programme addressed aspects of “Inside Out Leadership” where 3W consulting conducted a personality Assessment. The assessment results showcased the significance of understanding each other’s personalities, and subsequently cascaded into creating a growth mindset. The Leadership Message was to address challenges found in ‘Volunteerism/ Voluntary Leadership’ which required “Powers to Influence’’, rather than “Powers to Control”. The session was concluded with learning Behavior centered leadership principals. Team 3W Consulting ensured the Leadership Message was captured and addressed to the audience via various simulation activities, which also led to a much entertaining and engagement driven program. The day was indeed made remarkable and concluded with tremendous
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Thought Leaders

3W Consulting is proud to host the “Thought Leaders” Program by the world class speaker Dr.Prakash Menon. Thought Leaders is an immersive 12 weeks program will take you on a journey along which you will encounter aspects that are key to being an exemplary Groundbreaker. The program is cascaded to 09 intensive modules which are designed around the needs of business leaders from all types of organizations.
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IDL – Building High Performing Teams – 2019

3WC conducted a customized training program which was referred to “Building High Performing Teams” for IDL, a company emerged as one of Sri Lanka’s leading corporates while establishing themselves as a manufacturer and importer of quality spirits. IDL as an established liquor business and as the only hard liquor beverage manufacturer in Sri Lanka, launched the new financial year accompanied by the “Annual Conference” focusing on the sales and marketing employees. This conference was hosted with the objective of presenting new targets, discovering and reflecting on new methods which would facilitate and resolve the existing market challenges. Therefore, in order to boost and enhance the morale and motivation of their teams, this intervention with 3WC was required. 3WC was invited to completely drive the employees of the teams towards an optimistic path followed by an attitudinal and mindset changing training program. This training program with IDL was an OUTWARD BOUND session which incorporated specific learning modules, competencies and simulation activities to facilitate the learnings while boosting the energy and enthusiasm. This program was concluded with success.
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Bentota Beach – Management Development Program – 2019

3W Consulting very recently orchestrated a Management Development Program for the Senior Management Team of Bentota Beach as they were discovered with a need for one. As the hoteliers were undergoing a slight transformation in terms of infrastructural changes and refurbishment this requirement was quite significant in order to make a change. Therefore, the objectives for the team management and development facilitation were, to enhance team leadership skills and shared responsibility among employees while motivating them to acknowledge and accept their potential capacity as team leaders and team players. This was also an opportunity to tap and build on the trust among team members and enhance collective decision making. The above competencies and learnings created a bigger impact and effect on the employees as these modules were captured and highlighted through the incorporation of interesting simulations and activities as well. 3WC also introduced the Harrison Talent Assessment among the participants which is a psychometric test that intends to analyze ones personality traits, strengths, weaknesses and job success criteria. Once the assessment was completed, 1:1 interpretations were conducted by Stefan Moraes, the founder of 3W Group who is the only individual provided with accreditation to Harrison Assessments throughout the island.
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TGIM

Successful organizations help their employees to develop their personal and professional skills, either as managers in a management role or as aspiring managers. Managers who have the opportunity to continue their personal and professional growth in their workplace are proven to be more effective at their jobs, skilled at directing the work of other employees, and remain loyal to the organization.
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